How To Create A Successful Travel Blog Website
For many, travel blogging is the ultimate dream job. You get to see the world, experience new places and cultures, and make a living by going on vacation.
But for that dream to become a reality, you need an audience invested in your travel adventures and a way to earn the funds to make it possible. Both of those things can be achieved with the help of a successful, dreamy travel website.
Only On Social Media?
If social media is the only place you’ve been sharing your journey, it may be time to upgrade to a successful travel blog website.
A website gives you the opportunity to advertise, share more affiliate links, connect with vendors, and best of all, own your content. You can create content that continues to bring you traffic years down the road instead of disappearing in your feed next week.
Having a beautiful, functional website can also serve as a hub for all of the different offerings you have. Maybe you’ve been wanting to create a course or a digital product to help fund your adventures. A travel blog website can help you provide extra value for your audience while helping you grow as well.
Keys To A Successful Travel Blog Website
Key #1: Use Scenic imagery
You can’t take your audience with you physically, so you need to provide a visual experience that allows them to feel like they’re there in person. Invest in some powerful images, whether that’s through great stock images or paid photoshoots. Your website needs to bring all of the elements of a travel experience to your audience. We recommend large scenic backgrounds paired with the little details that make people want to pack a bag.
Key #2: Narrow your niche
In order to stand out and rank well in search, it helps to be known for something or become an expert on one specific place. Once you’ve decided where you want to spend the majority of your time and what you want to be doing, share as much content as you can about those things. Be sure to add those niche keywords and locations throughout your website.
Key #3: Create Useful Content
What makes you different than every other person on Facebook sharing their vacation photos? You want to do more than just share pretty travel photos. You want to create value so that other people can have an amazing experience doing what you did too. Create value for people who want to have similar experiences. What do they need to know? Try all of the top places or experiences in an area and share your findings. Where should they stay? What restaurants should they try? What should they avoid? Sharing this content can help you be found in searches and give your audience a reason to keep coming back.
Key #4: Find Creative Ways To Make $
Traveling can get pretty expensive, so you want to turn your website into a tool to help you fund your adventures. If you’re already giving away a lot of great value, your audience will happily pay for more exclusive value. With a Squarespace website, you can easily sell digital products like guides, allow your clients to book travel planning services, or even sell a course or membership. You can also add affiliate links, ads, and sponsorships throughout your website to generate extra income.
Key #5: Keep Your Audience Coming Back
In order to create a successful travel blog website, you’ll. need to keep traffic up. To do this, find reasons to keep your audience coming back to your site. You can start an email list, start a podcast series, offer challenges and giveaways. What can you share regularly to both remind your audience you exist and offer value and connection? You probably have more to offer your audience than you think you do.
I’m cheering you on!
Love the featured website in this post? Check out the Elevate template in the shop!
